Paid Ads

Paid Advertising for Beauty Salons in Adelaide

Your next best client is scrolling Instagram right now, looking at beauty content. With targeted paid ads, we put your salon's stunning results directly in front of Adelaide women who are ready to book — not in six months, but this week.

The Problem

Sound familiar?

You've tried boosting posts and maybe even running Facebook ads yourself — but the results have been underwhelming for the money spent.

Boosted Posts Are Burning Your Budget

You've hit that 'Boost Post' button a few times, spent $50 here and there, and got some likes but zero bookings. Boosting isn't advertising — it's throwing money at the algorithm without any targeting strategy behind it.

You're Reaching the Wrong People

Without proper targeting, your ads are showing to people outside Adelaide, men who aren't your market, or women who already follow you. You need to reach new potential clients in suburbs like Unley, Burnside, and Norwood who've never heard of your salon.

You Can't Track What's Actually Working

You've spent money on ads but have no idea which ones led to actual bookings. Without proper conversion tracking and reporting, you're guessing — and guessing with ad spend gets expensive fast.

Seasonal Gaps Are Hurting Revenue

January and February are quiet, mid-winter is slow, and you rely on Mother's Day and Christmas to make up for it. Without a proactive advertising strategy, you're riding the seasonal rollercoaster instead of smoothing it out.

The Solution

How we help

We run data-driven ad campaigns that put your salon in front of the right Adelaide audience at the right time — and track every dollar back to bookings.

01

Hyper-Local Audience Targeting

We target Adelaide women by suburb, age, interests, and online behaviour. Looking for lash extensions in the eastern suburbs? Interested in skincare and self-care? We build custom audiences that match your ideal client profile exactly.

02

Scroll-Stopping Creative That Converts

We create ad creative specifically designed for beauty — stunning before-and-afters, treatment videos, and offers that make women stop scrolling and tap 'Book Now.' Our ads look native to the feed, not like generic advertisements.

03

Seasonal Campaign Strategy

We plan campaigns around your revenue calendar — gift voucher pushes before Mother's Day and Christmas, summer skin prep campaigns, winter facial promotions. Every quiet period gets a targeted campaign to fill your books.

04

Full-Funnel Tracking and Optimisation

We track every click, enquiry, and booking so you know exactly what your ad spend is generating. We continuously optimise campaigns — shifting budget to what's working and cutting what isn't — so your cost per booking keeps dropping.

Results

What Adelaide Beauty Salons Are Seeing

$18

average cost per new client booking

6.2x

return on ad spend across campaigns

34

new client bookings per month from ads

What's Included

Paid Advertising features

Facebook & Instagram Ads
Google Search & Display Ads
Audience research & targeting
Ad creative design & copywriting
A/B testing & optimisation
Monthly performance reporting

From $997/month + ad spend — tailored to your business needs

FAQ

Frequently asked questions

How much should we spend on ads?+
We recommend a minimum ad spend of $500-$1,000 per month for beauty salons, on top of our management fee. This gives us enough budget to test different audiences and creative, then scale what works. Most successful salon clients spend $1,000-$2,000/month on ads.
Which platforms work best for beauty salons?+
Instagram and Facebook are the primary platforms — they're visual, they're where your audience spends time, and the targeting is incredibly precise. We also run Google Ads for salons wanting to capture people actively searching for treatments like 'hydrafacial Adelaide.'
How quickly will we see results?+
Most beauty salon campaigns start generating bookings within the first 1-2 weeks. The first month is about testing and learning — finding which audiences, creative, and offers perform best. By month two, we're scaling what works for consistent results.
Can you promote our gift vouchers?+
Absolutely — gift voucher campaigns are some of the highest-performing ads we run for beauty salons, especially in November and December. We create dedicated campaigns targeting gift-givers with compelling offers and seamless purchase flows.
Do you create the ad images and videos?+
Yes, ad creative is included in our service. We create all the images, videos, copy, and landing pages needed for your campaigns. We can also use your existing professional photography and video content to create high-performing ads.

Ready to get started?

Book your free consultation and we'll show you exactly how paid advertising can grow your business in Adelaide.

Get In Touch

Let's talk about your brand.

Book your free social media audit.

Tell us about your business and we'll put together a personalised audit of your social media presence — completely free. No pitch, no pressure. Just honest insight into what's working and what could be better.

Accepting New Clients